The services that enterprises are willing to pay extra for on are inherently more complex and more customized – and therefore more difficult for telcos to automate, compared to mass-market consumer services. But there are signs that at least some CSPs are embracing an automation mindset, and making the changes and investments required to go from custom projects to repeatable products – and so profit from a $100+ billion enterprise services market opportunity.

We look at how AT&T’s recent announcement of an upgrade to its Cisco-based SDWAN offering points to a mindset shift in the automation of complex services, one that the wider market should take note of.

This Research Note is available free to subscribers to our Automation & Orchestration or Operator Strategies & Vision module.

Ask the Analyst
Report author: Grant Lenahan
Publication date: 21/07/2023
Number of pages: 5